The Use of Social Networks in Brazil for Non-formal  Environmental Education: A Case Study of Frying Oil 

Chemistry Department, Federal University of Paraiba, Brazil 

Abstract: The social networks have assumed a prominent position in the current social interactions that elapse through the use of the internet. The capacity to propagate informations and reach publics of different social classes makes them important tools in the construction of new teaching-learning strategies of non-formal Environmental Education. In this regard, this work investigates,preliminarily and qualitatively, how the social networks Facebook, Instagram and YouTube have been used as platforms of non-formal Environmental Education for the socioenvironmental problem related to residual frying oil. From this prior qualitative assessment, it is suggested the transposition for social networks of projects and programs related to the subject of residual oil, providing a more formative approach and not just a commercial one.