Abstract: This paper studies the correlations between visualization of acts of violence in children’s television programs, and the manifestation of children violent behavior in the real world. The first part analyses, through a literature review, the capacity of television messages to enhance the imitative reactions of violence by the apparent or less obvious projection of corresponding stimuli. At this point, the question of “visual literacy in the media” is raised as a way of protecting unsuspecting young viewers against the negative effects of the media. Visual literacy is defined as training in decoding video messages, the critical ability to read the symbolic image-sound system. In the second part, an implemented cross curricular project plan is proposed as good practice in order to encourage the critical eye of young school pupils towards children’s entertainment shows.

Key words: TV violence, school aggression, visual literacy, cross-curricular project