Economics
  • ISSN: 2155-7950
  • Journal of Business and Economics

Crisis Management: How Local and Foreign Restaurant in
China Response to COVID-19?

Siqi Zhu

(Wenzhou-Kean University, China)


Abstract: The purpose of this study is to examine the crisis response of restaurants in China, illustrates how local and foreign restaurants deal with this unprecedented situation, and develop strategies for crisis management. Foot traffic to casual dining and fast-food restaurants has decreased since the start of lockdown policies. And many restaurant operators don’t expect to turn a profit or even break-even in the foreseeable future. This paper used descriptive research using qualitative and quantitative data collected from the public and private sectors. The data was analyzed to conclude food restaurants’ specific measures for food safety and food security during COVID-19. With social distancing in place, big brands, fast food chains re-ed services in line with the government agencies’ requirements and line with protective measures when people visit restaurants in-person. The paper provides recommendations and specific measures restaurants, policymakers, researchers, and practitioners with a suggestion about yet unexplored research avenues.

Key words: COVID-19; food safety; food security; fast food restaurants; China

JEL code: M3





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