Economics
  • ISSN: 2155-7950
  • Journal of Business and Economics
Multidisciplinary Approaches, Parameters and Researching Instruments
for the Business, Management and Strategic Leadership


Dimitar Aleksandrov Panayotov 

(Section Business Administration, Department Administration and Management, New Bulgarian University, Sofia, Bulgaria)


Abstract: There are analyzed the theoretical and applicable framework of three multidisciplinary projects used in MBA programs — multifactor behavioral perspective in economics, finance, management; the comprehensive cultural context and the unifying concepts, categories and relations in taking efficient management and political decisions. On the grounds of research made there are discussed the prerequisites for the “predictable irrational identity” — decoding the “mental mistakes” and classification from tendencies, personal dominants and dimensions, “rational-irrational” transformations, as well as the corresponding skills, strategies and tactics for influence or prevention. There is proposed a model for conversion of knowledge and interactive translation of cross-cultural technologies in multi-cultural teams and communities. There are discussed complex and multi-aspect parameters, their projections in business, management, economics and politics to which the strategic leadership is committed and having significant indexes for the human and social development.


Key words: behavioral economics; behavioral finance; cross-cultural management; leadership and strategic perspectives

JEL codes: A13, D03, D23, M12




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