Irwan bin Ibrahim, Harlina Suzana bt Jaafar

(Malaysia Institute of Transport, UiTM Shah Alam (MITRANS), Malaysia)

 

 

Abstract: There is an increasing growth of customers and regulators requesting enterprises to adopt the environmental management practices (EMP) over the last 15 years and this matter becoming an interest for researchers and practitioners. This paper will propose an integrated model that combines the theory of planned behavior (TPB) and Technology-Organization-Environment Model (TOE), the two theories that are most often used in environment and innovation studies. In this paper, a model is erected to indicate the relationship between TOE model, TPB theory and EMP adoption.

 

 

Key word: technological; organizational; environmental; behavioral attitude; subjective norms; perceived

behavioral control

 

JEL codes: Q00, Q5, R00, R4